Why Branding Matters?

Stand Out in the Crowd!

Logo designing is an art! Your logo design shows your business insight. A well known saying is “First impression is the lasting one”. In web technologies, your website is the first entity that interacts with the visitor, so your website should speak itself!

  • ­Modern and evergreen logo for your business.
  • ­Branding that stands out in the crowd.
  • ­Strategic approach towards redesigning brand.

The websites we produce are clean and fresh, each uniquely designed. Furthermore, we endeavor to ensure all our sites meet the accessibility standards demanded by the World Wide Web Consortium.

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Our Logo Design Process

Our comprehensive logo design strategy ensures a perfectly crafted logo for your business.

Exploration

We start the process with exploring for a look or a style, an approach or attitude.

In other words, we want to refresh ourselves with what is new or successful.

For these reasons, we would find logos of similar businesses and critique them constructively.

Sketches

Sketching the logo is where creativity comes into play. Since we have done our homework, now we get on with logo design sketches against the brief and research.

This is where the science – which is everything we learnt in the previous phase and the strategy that grows from it – meets the art.

Digitization

After sketching tons of ideas we judge them against the brief and research and select the most promising ones. We select the best ideas and then translate them into digital artwork. We strive to only execute the ideas that can work effectively for the client. We never present something that we don’t believe in.

Color

We all know, the human mind is highly responsive to visual stimuli, and colour is one of the major defining factors in that response. On both a conscious and subconscious level, colours convey meaning – not only in the natural world but also within the artifice of our culture. We harness the power of colour psychology to bring resonance to logos.

Final Logo

Finally, we present logo design concepts in context relevant to the client.
We believe it’s highly important to choose a group of real applications to test the viability of concepts to work within a system. In the logo design process, we might go back and forth multiple times until we reach satisfactory results.